Privacy Policy
Last Updated: 2026
This Privacy Policy explains how chariswilliams.co.uk ("we," "us," or "our") collects, uses, and protects your personal information. We are committed to transparency and compliance with UK and applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We collect the following types of information:
- Personal Data: Name, email address, and other information you voluntarily provide through contact forms or newsletters.
- Technical Data: IP address, browser type, operating system, and device identifiers.
- Cookies: Information stored via cookies and similar tracking technologies (see Cookie Policy below).
- Usage Data: Pages visited, time spent on site, referral sources, and interaction patterns.
How We Use Information
We use collected information for the following purposes:
- Conducting website analytics and performance monitoring
- Tracking affiliate commissions and partner referrals
- Improving site functionality, content, and user experience
- Communicating with you regarding newsletters and updates (with your consent)
- Fraud prevention and security purposes
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for site functionality and security.
- Analytics Cookies: Track user behaviour to improve site performance.
- Affiliate Tracking Cookies: Monitor referrals and commission eligibility.
- Marketing Cookies: Enable targeted advertising and retargeting campaigns.
You can manage cookie preferences through your browser settings or by using our cookie consent tool. Declining non-essential cookies may affect site functionality. For more details, please see our Cookie Policy.
Third-Party Links
Our website contains links to external casino platforms, gambling sites, and affiliate partners. We are not responsible for their privacy practices or content. These third parties maintain separate privacy policies, and we encourage you to review them before providing personal information or engaging with their services.
Important: Gambling carries risk. Please gamble responsibly and ensure you are of legal age in your jurisdiction.
Your Rights
Under UK GDPR and the Data Protection Act 2018, you have the right to:
- Access your personal data (Subject Access Request)
- Correct inaccurate or incomplete information
- Request deletion of your data ("right to be forgotten")
- Restrict processing of your personal data
- Object to processing, including for marketing purposes
- Request data portability
- Lodge a complaint with the Information Commissioner's Office (ICO)
If you are located in the EU, GDPR provisions may also apply. If you are in the US, the California Consumer Privacy Act (CCPA) and similar state laws may grant you additional rights regarding your personal information.
Data Retention
We retain personal data only as long as necessary for the purposes outlined in this policy:
- Analytics Data: Retained for 12-24 months
- Affiliate Tracking Data: Retained for the duration of the affiliate relationship plus 7 years (for tax purposes)
- Contact Information: Retained until you unsubscribe or request deletion
- Server Logs: Retained for 90 days
You may request deletion of your data at any time, subject to legal obligations.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or need to report a data breach, please contact us at:
Email: [email protected]
Website: chariswilliams.co.uk
We aim to respond to data subject requests within 30 days. If you are unsatisfied with our handling of your personal data, you may lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
This Privacy Policy is subject to change. We will notify you of significant updates via email or prominent notice on this website.